Nutrition · Strength · Hormones · Physician-guided support

It's time to feel like yourself again.

Finally understand what to eat, how to train and how to get your energy back, with a flexible, non-restrictive plan and personal support that actually works.

No nonsense. No gimmicks. No trends. Just plans built on science.

Coach Heather seated in a modern studio
30+ yearscoaching women in fitness, nutrition and wellness
Since 2018Wellhub coach to busy professionals at top companies
Physician-guidedsupport, including GLP-1, when appropriate
CertifiedIIN Health Coach · NASM Nutrition Coach · GLP-1 Nutrition

Sound familiar?

You've tried everything. It's not your fault.

You've cut calories.

You've added more cardio.

You've tried the next "clean eating" plan.

What works is the right food, the right training and, when appropriate, the right physician-guided support, all working together instead of against each other.

When we work together, you'll

  • Get clear on what to eat and when
  • Understand how your hormones and habits affect your health
  • Follow a fitness routine that works wherever you are
  • Have real strategies for travel, busy weeks and everything life throws at you
  • Stop falling off the wagon, for good
  • Work with your body instead of against it
  • Build consistency that fits your life

Ways to work with me

Pick the path that fits you

strong. by Best Health Wellness: Build muscle. Age strong.

Live · Virtual · Weekly

STRONG Virtual Classes FREE

Free live strength classes every week, from home. A great way to try training with me.

Register for free
strong³: Build muscle. Age strong.

Membership · All levels

STRONG Club

Personalized workouts, nutrition guides, weekly lessons and chat with me, all in one app.

Join the Club

1:1 · By application

Private Coaching

Personal nutrition, training and hormone strategy, built around you, with hands-on support every step of the way.

Apply now

My story

At 48, I had a widowmaker heart attack.

I was the woman no one expected to have a heart attack. I exercised, I ate well, I worked in health and fitness. I looked healthy, and I felt healthy.

Feeling good isn't the same as knowing you're healthy.

That day changed the way I coach. I don't want you waiting for your own wake-up call.

Client results

In their words

After going through menopause, I struggled to see results on the scale despite trying everything. Our weekly check-ins were instrumental to my accountability. The lessons I've learned continue to guide me every day.
Mozlifa · Texas
In my 2.5 years of working out, I've never felt this motivated or this close to reaching my weight goal. Every session leaves me feeling stronger, more confident and excited to keep going.
Laura · North Carolina
Heather's nutrition coaching has been a perfect fit alongside the GLP-1 program. She provides practical guidance that fits my lifestyle and focuses on sustainable habits rather than quick fixes.
GLP-1 program client

For busy professionals · Wellhub coach since 2018

You don't need more information. You need a clear plan.

I've coached busy professionals from many of the country's biggest companies. Most women don't need more advice. They need a realistic roadmap that fits their life. I cut through the noise and simplify it for you.

Carbs or no carbs?Lift weights or more cardio?Count macros? Calories? Neither?Fast, or eat every few hours?Is it my hormones?Why isn't the scale moving?

Free resources

Start today, for free

Reset Your Metabolism guide cover

Reset your metabolism

My go-to guide for women who want their metabolism working for them again.

Get the guide
The Wake Up Call: What women need to know, by Heather Watkins

Know your heart health

My story, and what every woman should know about what's happening on the inside.

Read it free
The Busy Woman's Starter Kit cover

Healthy without living at the gym

  • Sleep better and wake with energy
  • The best workouts for women over 40
  • Nutrition habits for a busy schedule
  • Stress and travel strategies
Get the kit

My story

At 48, I had a widowmaker heart attack.

I was the woman no one expected to have a heart attack.

Coach Heather in a white blazer

I exercised. I ate well. I worked in health and fitness. I looked healthy, and I felt healthy. But there was more happening beneath the surface.

I had known since I was 19 that my LDL cholesterol was extremely high. I had a family history of heart disease. I had even had cardiovascular testing. Yet for years, I believed my healthy lifestyle was enough to protect me.

Feeling good isn't the same as knowing you're healthy, and looking fit doesn't tell us what's happening on the inside.

My heart attack changed the way I coach women. I want you to have what I wish I had: a complete picture of your health. We look beyond the number on the scale to nutrition, strength, body composition, lifestyle habits, sleep, stress and important health markers, so you know where you are and have a plan for where you want to go.

I don't want women waiting for their own wake-up call. My goal isn't simply to help you lose weight. It's to help you build a stronger, healthier body and become an informed advocate for your health for decades to come.

About Heather

For over 30 years I've coached women in fitness, nutrition and wellness. I founded Best Health Wellness in 2018 and have coached busy professionals through Wellhub ever since.

30+ years coaching women
B.S. Exercise Science, Ithaca College
IIN Certified Health Coach
NASM Certified Nutrition Coach
GLP-1 Nutrition Certification
Wellhub coach since 2018
strong. by Best Health Wellness: Build muscle. Age strong.

Free · Live · Virtual

Free virtual strength classes, every week.

Build muscle, boost your metabolism, move better and live stronger, from the comfort of home. All fitness levels welcome.

Once you register, you'll receive the Zoom link, password and everything you need to join.

Coach Heather in workout clothes

Why strength training

Strength training should be simple, effective and for everyone.

Strength training is one of the most powerful things you can do for your body. Yet so many women are intimidated by weights or believe it isn't for them. That's why I created STRONG™, a complete strength training system to help you:

  • Build lean muscle
  • Improve your metabolism
  • Protect your bones
  • Increase your confidence
  • Feel stronger in everyday life

Weekly schedule

Find a class that fits your week

All classes are live on Zoom. Times are Eastern.

MondayUpper Body[time]
TuesdayCore[time]
WednesdayLower Body[time]
ThursdayCore[time]
FridayFull Body[time]

Class details

What to expect

How to joinRegister once, and you'll get the Zoom link, password and weekly updates by email
WhereOnline, from home. Every level welcome, and every move can be modified
What you needA mat, a chair and dumbbells or resistance bands if you have them
strong³: Build muscle. Age strong.

Membership · All in one app

Build muscle. Age strong.

A personalized program that updates as you progress, with the support and accountability you need, all delivered in one place. You'll know exactly what to do based on your goals.

Coach Heather seated in a director's chair

Built on 3 pillars

Three habits, every week

Strength2–3×

Strength workouts a week to build lean muscle, boost your metabolism and protect your bones.

Cardio2–3×

Zone 2 sessions a week for heart health, energy and fat burning.

Nutrition3×

Protein-anchored meals a day for steady blood sugar and fewer cravings.

Getting started

Answer 4 quick questions. We'll take it from there.

1

Pick your goal

Lose fat, build muscle, menopause support, heart health or GLP-1 support.

2

Choose your days

How many workouts a week you can do.

3

Home or gym

Every workout comes in both versions.

4

Your level

Beginner or experienced.

Within 24 hours, your personalized workouts are delivered to your app, along with your education, guides and goals.

Plans

Choose your level of support

STRONG

$69/month

  • Personalized workouts for home or gym, updated weekly
  • Chat with Heather in the app
  • Weekly masterclasses and access to LIVE classes
  • Nutrition, Recipe & Fitness Vaults
  • Track weight, measurements, habits & goals
  • Monthly challenges with prizes
  • GLP-1 support group
Join STRONG

STRONG+

$199/month

  • Everything in STRONG, plus:
  • Monthly personalized macro plan
  • Monthly meal plan with a fresh recipe bundle
  • Monthly 1:1 check-in with Heather
Join STRONG+

Executive Coaching

By application

  • Everything in STRONG+, plus:
  • 1:1 personal training
  • 1:1 check-ins with Heather
Apply now

Inside the Vaults

Guides and downloads, included

Nutrition Vault

  • Build My Plate
  • Costco Favorites
  • Trader Joe's Favorites
  • Travel Guide
  • Eating Out Guide
  • GLP-1 Friendly Meals

Recipe Vault

  • High-Protein Breakfasts
  • 30 Lunch Ideas
  • 30-Minute Dinners
  • Smoothies
  • Healthy Snacks
  • Heart-Healthy Recipes

Fitness Vault

  • Strength 101
  • Zone 2 Cardio Guide
  • HIIT vs. Strength vs. Zone 2
  • At-Home Workout Guide
  • Protect Your Muscle on a GLP-1
  • GLP-1 Strength Workouts

1:1 Private Coaching · By application

Personalized. Hands-on. Built around you.

Nutrition, training and hormone strategy, customized every step of the way. Real structure, real support and training and nutrition that finally work with your hormones.

Coach Heather

Who it's for

For women who are done guessing.

You're busy, you've tried the plans, and you want someone to look at the whole picture and tell you exactly what to do. Private coaching is my highest level of support.

We focus on

  • Fat loss that protects your muscle
  • Hormonal balance through perimenopause and menopause
  • Breaking through plateaus
  • Building strength and longevity
  • Physician-guided support, including GLP-1, when appropriate

What's included

Everything, built around you

Your full picture

We look beyond the scale at nutrition, strength, body composition, habits, sleep, stress and your health markers.

Custom nutrition & training

A plan designed for your body, your schedule and your goals, adjusted as you progress.

Direct access to me

Regular 1:1 check-ins and support when you need it, so you're never figuring it out alone.

How to apply

Three simple steps

1

Apply

Tell me about your goals and where you're stuck.

2

Free discovery call

We talk through your history and whether private coaching is the right fit.

3

Get your plan

We build your personalized strategy and get started.

Free resource

The Wake Up Call

What women need to know. Lessons from my widowmaker heart attack at 48.

Looking fit doesn't tell us what's happening on the inside. Don't wait for your own wake-up call.

The Wake Up Call: What women need to know. Lessons from my widowmaker heart attack at 48, by Heather Watkins

Why I wrote it

I was the woman no one expected to have a heart attack.

At 48, I had a widowmaker heart attack. I exercised, ate well and worked in health and fitness. I believed my healthy lifestyle was enough to protect me. It wasn't. I wrote The Wake Up Call so you can get the complete picture of your health, before you need it.

Inside, you'll learn

  • Why feeling good isn't the same as knowing you're healthy
  • What to look at beyond the number on the scale
  • How nutrition, strength, sleep and stress affect your heart
  • How to become an informed advocate for your own health

Free to join

Join the Best Health Email Club

Simple, science-backed tips on nutrition, strength training, hormones and metabolism, delivered to your inbox. No fads, no gimmicks, just real advice from a coach with over 30 years of experience.

Free to join. Unsubscribe anytime.

  • Weekly tips you can actually use on busy days
  • Easy high-protein recipes and meal ideas
  • First access to new guides, challenges and programs
  • Member-only discounts and early-bird offers
  • The STRONG virtual class schedule and updates

Don't wait for your own wake-up call.

Book a free discovery call. We'll talk about your goals, what you've tried and which path fits you best.